Bar none, the biggest objection a customer ever raises is price. Often they don’t comprehend the value of your solution, therefore concluding that the number you’ve quoted is completely arbitra, may even greed-based. It’s true that today’s customers exist in a climate of global competition; they Real World Example...

Bar none, the biggest objection a customer ever raises is price. Often they don’t comprehend the value of your solution, therefore concluding that the number you’ve quoted is completely arbitra, may even greed-based. It’s true that today’s customers exist in a climate of global competition; they Real World Example...